Consumer Responses to Explicit Sexual Stimuli in Advertising: Artistic vs Provocative Style
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چکیده
منابع مشابه
The responses of horses to predator stimuli
It is not known whether the instincts of wild horses have remained strong during their centuries of domestication. Knowledge of this matter would give riders the opportunity to know more about the behavior of horses and consequently about safety for both horses and riders. In this current research, we studied the behavior of fifteen Caspian miniature horses of different ages and sexes using sti...
متن کاملClinicians' responses to direct-to-consumer advertising of prescription medications.
BACKGROUND The direct-to-consumer advertising (DTCA) of prescription medications is proliferating in the United States. The relationship between patient exposure to DTCA and the response of clinicians is not well understood. METHODS A randomized postal survey of Arizona primary care provider physicians (n = 1080) and physician assistants (n = 704) was conducted. A questionnaire was created us...
متن کاملArtistic Style Transfer
We have shown that it is possible to achieve artistic style transfer within a purely image processing paradigm. This is in contrast to previous work that utilized deep neural networks to learn the difference between “style” and “content” in a painting. We leverage the work by Kwatra et. al. on texture synthesis to accomplish “style synthesis” from our given style images, building off the work o...
متن کاملTrade Agreements and Direct-to-Consumer Advertising of Pharmaceuticals
There is growing international concern about the risks posed by direct-to-consumer advertising (DTCA) of prescription pharmaceuticals, including via the internet. Recent trade agreements negotiated by the United States, however, incorporate provisions that may constrain national regulation of DTCA. Some provisions explicitly mention DTCA; others enable foreign investors to seek compensation if ...
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ژورنال
عنوان ژورنال: International Business Research
سال: 2017
ISSN: 1913-9012,1913-9004
DOI: 10.5539/ibr.v11n1p102